Motion Design Reel
The Pacific Sleeper Shark
I collaborated with NOAA Fisheries scientists to animate the use of shark lenses for age estimation. By employing radiocarbon dating techniques, scientists hope to determine age by isotope levels.
Read more about this research
https://bit.ly/3SmVwVd
Responsive HTML Email Design for Train 2.0
I designed a responsive HTML email for Train 2.0 to promote upcoming skating clinics to their mailing list. The email was created in Figma and emphasizes key brand calls to action, such as improving skating mechanics and increasing player speed. The design highlights the prestigious backgrounds of the host coaches and features strong visuals that distinguish elite skaters from average ones.
Microsoft Ignite: Loop Presentation
Recently, I was hired as a subcontractor to work on Microsoft's Ignite AI presentation. My job was to edit and mock-up animations related to the Microsoft Loop app. I worked on four presenter videos and used Figma artwork to mock up how a team would use the Loop app. It was a great experience working with the Microsoft team, and I'm proud to be able to help.
SharpCharts Redesign
I collaborated on the design of the primary chart service of StockCharts with the CEO, VP, and lead developer. Creating designs in Figma and delivering a new UI for SharpCharts3 product release.
Cyber Monday Paid Campaign (Google Ads + Meta)
Campaign Type: Paid Media (Google Ads, Meta)
Role: Motion Design, Animation, Editing
Objective: Drive Cyber Monday subscriptions
Results: Contributed to an $8M Cyber Monday campaign
Challenge
StockCharts needed paid creative that would capture attention during its biggest sales event of the year. The campaign had to stand out in crowded Google Ads and Meta feeds while encouraging both new subscriptions and membership renewals during the Cyber Monday promotion.
Creative Approach
Working remotely with the VP of Operations and Social Media Director, I developed a retro digital aesthetic that differentiated the campaign from typical financial advertising. I created animated assets for Google Ads, Meta, and social media, focusing on capturing attention in the first few seconds, clearly communicating the limited-time offer, and maintaining a cohesive visual identity across every touchpoint.
Results
The campaign generated more than $8 million in Cyber Monday sales, supporting both new subscriber acquisition and membership renewals.
Google Ads Campaign — Options Trading Launch
Campaign Type: Google Ads
Role: Motion Design, Storyboarding, Copywriting, Animation
Objective: Launch a new Options Trading feature
Challenge
As part of StockCharts' Camano technology release, the marketing team needed paid creative to introduce new platform features on a tight timeline. The challenge was to quickly explain a complex trading tool while maintaining StockCharts' visual identity and meeting launch deadlines.
Creative Approach
Working under a fast turnaround, I developed the concept, storyboard, copy, and animation for the campaign. To maximize production time, I sourced and customized After Effects templates, adapting them to fit the StockCharts brand rather than building every asset from scratch. I also recruited a fellow employee to provide the voiceover, allowing us to deliver a polished, engaging ad without delaying the launch.
Results
Delivered the campaign on schedule in support of the Camano product launch, helping introduce the new Options Trading feature through Google Ads and paid digital marketing.
Paid Social Campaign — Membership Acquisition
Campaign Type: Google Ads • Meta
Audience: Beginner hockey players
Goal: Drive membership signups
Challenge
Train 2.0 wanted to attract new hockey players by showcasing the value of its online training program. The campaign needed to build confidence with beginners while communicating the quality of instruction through short-form paid advertising.
Creative Approach
Working directly with the business owner, I developed the creative direction for the campaign by combining footage of professional athletes with custom motion graphics in After Effects. We intentionally focused on making the program feel approachable and inspiring for players who were just getting started, rather than experienced athletes refining their skills. I also used AI audio enhancement to clean up outdoor recordings, giving the final ad a polished, professional sound while staying on budget.
Results
Delivered paid social creative for Google Ads and Meta that helped position Train 2.0's membership program to a new audience while maintaining a high-quality, professional brand presence.
GoNoGo Charts Promo and show graphics
I worked with the two inventors of the GoNoGo indicator and the presentation hosts to create unique space-themed designs. The clients provided me with a 2D logo, and I created a 3D version after manipulating it in Illustrator and then bringing it over to Element 3D. I also had an audio track from the client to mix with music for the final astroid-filled render.
Chart Madness
Chart Madness is a bi-annual stock picking show between 4 market experts. The producers tasked me with creating all the elements for a March Madness style look. I designed the logo in Illustrator and started working on show promotions early so a buzz around the event could happen. Once that was completed I created show animations like an open, close, lower 3rds, and transition. Then I loaded the animations to Ross Xpressions so the producer and technical director could record and air the show.
50 Years on Wall Street
50 Years on Wall Street is a financial non-broadcast documentary. I provided all the graphic support, working with talent, producers, and directors. I won a silver Telly Award for my work on this project, creating the title logo and animation and motion designs for historic charts and graphs.
Sarah@StockCharts Episode 3 Infographics
Sarah@StockCharts is a Youtube-based show where I designed the open, animated lower 3rds and created still and moving animations to explain charts and indicators timed to voiceover. I made a fun, hand-drawn look to highlight how specific indicators work on charts and where new investors should focus their analysis.